Obama Infomericial: Watched By One In Five Homes
Posted Oct 30, 2008 at 2:53 PM by Maurice Berger
Nielsen's preliminary numbers report that Obama's 30-minute infomercial was viewed last night by 21.7% of all households watching television in the top 56 local television markets. Though a healthy number, the advertisement was seen by fewer households than watched the presidential debates--viewed, respectively, by 34.7%, 42% and 38.3% of households in these top markets.


