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Obama's 50-State Strategy: Is It Working?

Posted Sep 12, 2008 at 9:30 AM by Maurice Berger

PollTrack observes that the so-called 50-state strategy of the Obama campaign--the idea that the electoral map can be realigned to flip into the Democratic column traditional Republican strongholds such Alaska, the Dakotas, Nebraska, Kansas, Montana, North Carolina, Georgia, and Virginia--may not be working. With the Republican party unified--and Sarah Palin firing up the party's most faithful voters--most of these states are now out of reach. Over the past week, McCain's numbers are improved dramatically in these states, in some cases tilting them into the "Safe" column (indeed all of the above states, save VA, where McCain has moved into a tiny lead, are growing redder). Is the Obama campaign squandering its resources in states it cannot win, thus diluting its power in states that have traditionally been close but winnable for the Democrats?

The good news for Obama--but one that brings the 50-state strategy into question--is that the candidate is holding his own in nearly all of the states that John Kerry won in 2004, leading in many by significant margins. Still, in order to reach the magic number of 270, Obama will need to pick off a few states that either are inevitably Republican (but have shifting demographics that favor the Democrats, like VA, which has gone red in every presidential cycle since 1964) or have a demographic that gives the Dems a fighting chance to flip the state (CO, NV, NM, FL). Will competing in states that are not winnable make it more difficult for the Obama campaign to pick off states that are?