Posted Dec 05, 2008 at 9:25 AM by Maurice Berger
ABC News reports that the final fundraising figures for Election 2008 are staggering and historic: "President-elect Obama campaign raised roughly $745 million for his 2008 presidential campaign. Sen. John McCain, R-Ariz., raised roughly $320 million, including
the $84 million from entering into the public financing system." ABC News reports that this total excludes funds from the Democratic and Republican National Committees: "When those numbers
are taken into account, we expect the Democrats to have raised closer
to one billion dollars, compared to roughly $630 million for the
Republicans. Which means the President-elect had, roughly, a $400 million advantage."
Tagged: camapign spending, PRESIDENT-ELECT Barack Obama, John McCain
Posted Oct 29, 2008 at 2:44 PM by Maurice Berger
In a sign of the economic disparity between the two presidential campaigns, Nielsen reports that Obama continues to outspend McCain in the key battleground states: "In Colorado, Florida, Georgia, Missouri, Ohio, Pennsylvania, and Virginia,
Obama placed 155% more ad units (62,022 vs. 24,273) than McCain between October
6 and October 26, 2008... Obama's advertising continues to be heaviest in
Florida, where he ran 18,909 ads between October 6 and October 26, outpacing
McCain's 5,702 ads by 232%." Over the past few days, Nielsen reports, McCain has closed the gap slightly. More eye-popping, perhaps, is the Republican's newest ad buy: Montana, a state George W. Bush won by nearly twenty points four years ago." Yet, despite this enormous disparity, the race remains close in most of these states, though all, except PA, lean Republican.
Tagged: camapign spending, advertising, Barack Obama, John McCain, battleground states, Florida, California, Georgia, Missouri, Ohio, Pennsylvania, Virginia
Posted Oct 08, 2008 at 9:33 AM by Maurice Berger
According to the Washington Post: Obama is outspending McCain "at nearly a three-to-one clip on television time in the final weeks of
the presidential election . . . a financial edge that is almost certainly contributing to the
momentum for the Illinois senator in key battleground states.. . . The spending edge enjoyed by Obama has been used almost exclusively
to hammer McCain as both a clone of the current president and someone
who is out of touch on key domestic issues -- most notably the economy." No doubt this edge has helped Obama to get his message out in swing state and thus to significantly improve his numbers in the battleground states, including six that went to Bush in 2000 and 2004 (OH, FL, NC, NV, CO, VA).
Tagged: Ohio, Virginia, Nevada, Florida, North Carolina, Colorado, camapign spending, advertising
